CT Gaming Interactive became CT Interactive
CT Gaming Interactive, a global online game provider, became CT Interactive after rebranding as part of the ongoing evolution of the company.
As part of the process, an updated brand name and logo are released.
“We are growing and evolving since we soft-launched on the igaming field almost 10 years ago as a brand of CT Gaming (formerly Casino Technology), and we felt it is time for a change. We have refreshed our name and logo to reflect who we are today and to symbolize our future. We analyzed our values as an organization and created a brand identity that reflects those values”, explained Lachezar Petrov, CEO at CT Interactive.
CT Interactive has grown significantly over the last few years and the scale of the service and portfolio offered has transformed immeasurably recently.
“It’s been an amazing growth journey, and the new visual identity reflects the mature, professional and performance-led business we have become today”, added Mr. Petrov.
A newly designed website will be launched in a short time. The new website will be faster, easier to navigate, and more user-friendly.
Endeavoring to provide the client partners with the most accurate, up-to-date information, this new website provides an easier way to learn about CT Interactive services within the new and comprehensive Clients Zone.
A refreshed brand identity can be a great step for a growing company, especially when it reflects its evolving services and long-term vision. I also agree that a faster, more user-friendly website can make a real difference in helping clients find accurate information and understand available solutions. User experience matters throughout the gaming industry, from online gaming platforms to a game console or handheld game device. Products such as the U9 Pro Game Stick represent another part of the wider gaming market. It will be interesting to see how CT Interactive’s new identity supports its continued growth and strengthens relationships with its partners.